What Is Purple Shampoo and Why Your Hair Needs It
What Is Purple Shampoo? Purple shampoo is a toning shampoo specifically designed for blonde, silver, or lightened hair. It contains violet pigments that neutralize yellow and brassy undertones, helping to keep your hair color looking fresh, cool, and salon-perfect between visits. The reason it’s purple comes down to color theory. On the color wheel, purple […]
